Personal and immediate response to disaster
The response was personal and immediate as well as mindful of the long-term needs of the affected people. This has taken the form of immediate provision of relief plus support and financing for long-term reconstruction and rebuilding of the affected communities.
To date the Company has contributed around Rs. Rs.88 Million for Earthquake relief, comprising of:
- Rs.35.5 Million to the President’s Relief Fund for immediate provision of food, shelter and warm clothing to affected people and communities
- Rs.35.5 Million to TCF (The Citizen's Foundation) for long-term reconstruction and rebuilding for the affected areas in partnership with TCF (The Citizen's Foundation). TCF is also Unilever Pakistan’s CSR partner for promoting primary education in the country
- Rs.4.5 Million of employee contributions to the President’s Relief Fund which were matched by the Company
- Rs. 3.5 Million of donations from overseas colleagues in Sri Lanka, Turkey and Indonesia
- A further Rs. 8.8. million has been paid to employees and Third Party partners as compensation for the death of family members and to enable them to re-build /repair their homes.
In addition the company provided Rs.5 Million worth of goods for immediate relief including tents, blankets, tea and soap.
The commitment of our employees to Unilever Pakistan’s Value of ‘Making a Better World’ was demonstrated as they quickly galvanised themselves into action by collecting relief goods and money. In addition, a large number of them worked in relief camps across the country to organise and assist relief efforts, in the first few weeks of the tragedy.
